The gambling industry is showing tremendous growth rates. By the end of 2018, the total revenue of the gambling market exceeded 44.1 billion euros. According to analysts, in the next five years, the industry’s turnover will increase by more than 80%. It’s time to think about your own gambling business and buy reliable, proven casino software .
What criteria do operators use to choose gambling software?
Beginning entrepreneurs naturally have a question: what is online casino software? The software is a set of basic software solutions, the foundation of any playground that ensures the performance of the institution. This is a factor that determines the success of the project and the demand for the service in the face of fierce competition.
Let’s figure out how to choose the best casino software. Before getting acquainted with the list of the best gambling providers and detailed characteristics of gaming software components, we bring to your attention the main criteria and characteristics of quality casino software.
High-quality software is distinguished by the following features:
- Intuitive and accessible user interface.
- Unique visual design.
- Availability of a decent choice of services for financial transactions.
- The current set of games.
- The presence of the original bonus system and loyalty programs.
- Security guarantee (reliable protection against unauthorized actions by the user, owner or third parties).
Some statistics
As mentioned above, the volume of the gambling industry is constantly growing. According to the forecasts of experts from the independent consulting agency H2 Gambling Capital, by 2022 the level of industry revenue will be about 59.3 billion euros. Separately, it is worth noting the rapid growth of the “white” market. According to statistics, in five years the “shadow” segment will account for no more than 10% of total revenue.
It is worth mentioning the formats of gambling establishments and the most highly profitable areas of activity.
At the beginning of 2019, the structure of online gambling income looked like this:
About the reasons for the popularity of the online market
Virtual gambling has repeatedly “overtaken” the performance of the largest land-based establishments.
Online gambling has gained such popularity and recognition due to the following factors:
- Availability . To launch the user’s favorite entertainment, only a personal device with Internet access is required. The player can enjoy the exciting world of gambling anywhere in the world (on the way to work, while traveling and country trips, after a hard day’s work in his favorite chair).
- Security guarantee . All user data is securely protected by unique encryption technologies and stored on foreign services.
- Anonymity . Each user has the right to remain incognito and enjoy the game for money without disclosing personal information. And in the case of launching demo versions of slots, you don’t even need to register on the service.
- Unique bonus program . Modern casino gaming software is equipped with a number of built-in bonus offers (eg risk game, free spins, extra rounds, special symbols). As additional means of increasing traffic, operators can introduce seasonal and thematic promotions, charge funds for active actions (registration, first deposit, referring a friend) and connect casino software with progressive jackpot systems.
- Huge range of solutions . As a rule, even small venues offer more than a hundred types of entertainment, including board games, cards, traditional fruit slots and slot machines with unusual plots.
- Free game . Leading casino software developers have provided a demo mode for any gaming solution. The free version of software products can be used as a training course or an opportunity to tune in to the game for money in the most convenient and comfortable environment.
Main formats of gambling projects
When answering the question of how to choose the best software for a casino, it is impossible to ignore the classification of gaming projects. The type of startup largely determines what casino software should be. It determines the products of which suppliers the operator will pay attention to.
Modern virtual sites can be classified according to several parameters.
Traditional service
This is an entertainment site with a set of gaming content.
Classic projects, in turn, can be divided into two main types:
- Downloadable product . This is a set of software for a virtual casino, which is installed on a personal user device.
- browser service . Game content and other elements are available without additional actions on the part of the visitor. To launch the application, just click on the selected icon – the game opens directly in the browser window.
Mobile sites
According to statistics, mobile gambling accounts for about 60% of global traffic.
Mobile casino software can be presented in two formats:
- Downloadable application . This is a set of programs built on the principle of other entertainment solutions for mobile platforms. The software is downloaded and installed on a personal device, allowing you to play the game even without access to the Web. This format is considered the most reliable and secure.
- Mobile version of the casino site . Adapted from the traditional playground, equipped with a range of options for navigation and touchpad play.
You can also play at any online casino on your mobile and find out more about mobile games on the site – mobile casinos.
Blockchain casino
This is a product built on the basis of decentralization technology: each element of the service is a separate information block that is available for viewing, but not for editing and other forms of extraneous influence.
When developing a blockchain casino, operators can go the following ways:
- Partial use of smart contracts (integration into the site of unique mathematical algorithms that provide absolute transparency in the number generation system).
- Use of blockchain platforms (for example, projects based on Ethereum). The casino is a full-fledged decentralized application – a set of blocks that contain information about all the site’s processes.
- Connecting cryptocurrency systems .
Bitcoin casino
Cryptocurrency startups are one of the most popular gambling trends. By the end of 2018, this segment generated $1.2 billion in revenue. According to forecasts, already in 2022, every second platform in the world will accept electronic money.
The rapid development of the industry can be explained by the features of bitcoin:
- One hundred percent security . Transactions made in cryptocurrency cannot be reversed or traced.
- Anonymity . To conduct financial transactions, the user only needs to indicate the wallet number, no other personal data is disclosed.
- Instant transfers . Transactions are processed automatically and take no more than a couple of minutes, regardless of the location of users or the amount of transfers.
- No commission . Bitcoin does not belong to any bank in the world, all payments are made without intermediaries. Accordingly, there is simply no one to pay commission deductions for the transaction.
When it comes to bitcoin casino formats, gaming platforms can be classified as exclusively designed for playing on cryptocurrency and hybrid services. The latter use electronic money as an accompanying payment method and additionally offer users several traditional payment services.
There are a few more nuances:
- Casino with one game . Oddly enough, but bitcoin establishments can be sites with a single gaming offer. A striking example is the Bitkong site, whose annual revenue exceeds $190 million. There is only one game on the portal, built on the principle of “red / black”.
- Work without a license . When deciding how to create software for a bitcoin casino, it is simply impossible to ignore such an aspect as the absence of the need to legalize a business. As mentioned above, electronic currency is not the property of a particular state. It is impossible to control bitcoin casinos: the modern world simply does not have the technology and computing power of this magnitude.
- Fast time to market . Now there are many tools for creating personal gaming platforms based on cryptocurrency. The Ethereum system has already been mentioned, which allows generating information blocks into a single decentralized application. According to the developers of the project, you can use Ethereum even without experience, while it will take only a few weeks to develop a personal startup.
Classification of software for virtual sites
Regardless of the format of the game resource, several types of custom components can be presented on the site:
- Customer services provided by the operator. This is a set of software, the main focus of which is to retain the audience. For example, the software generates alerts about current promotions, performs informational and news mailings, informs about new bonus programs.
- Third Party Products . This can be purely informational information or various “helpers” (calculators, analytical tools, methods for developing gaming strategies).
- Payment services . The main functions of the products are to ensure the replenishment of gaming accounts, the withdrawal of funds.
- Products for partners . This is a set of casino software designed to expand the audience through advertising campaigns.
- Hacking software . Important: distribution and purchase of such software is illegal. In addition, there is a great risk of throwing money away, believing scammers. Our advice: avoid any such offers.